ACCOR AND MEETAGO GROUP ARE STARTING UP A JOINT CONNECTIVITY SOLUTION, WHICH WILL BE OFFERED TO MORE THAN 1,600 HOTELS WORLDWIDE.
In the context of IMEX, Accor and meetago group agreed on a strategic international partnership for its core meeting and events business today. This deeper level of cooperation was officially stamped and sealed on the basis of their already existing
successful cooperation. meetago group stands for booking and software solutions in the fields of meetings, incentives, congresses & events (“MICE”, for short) and is one of the biggest players in Europe.
meetago group’s booking technology and services will be offered by Accor, not only in the DACH (Germany-Austria-Switzerland) region, but across Europe and in a few key source markets such as the US and China. With the launch of the partnership, the joint Connectivity Solution will be available to more than 1,600 meeting hotels worldwide. The offer is focused on the comprehensive, attractive portfolio of meeting and conference hotels across all brands.
Promoting international expansion
The Accor and meetago group partnership aims to make booking and managing conferences, events and business meetings faster, more international and more efficient for hotels and event organisers. It will be easier to meet demand from corporate clients, in particular, and beyond that, to continue the international expansion of the meeting business of both partners.
“Through the strategic partnership with meetago group, we are responding to the increasing demands from our corporate customers and in future will make our offer available centrally via one platform. Furthermore, we can offer more comprehensive and efficient services with a higher level of digitalisation to the conference industry”, says Sabine Toplak, Accor Vice President Sales Central Europe.
“We are very pleased to expand our collaboration with Accor which will further advancemour worldwide growth. This goes in line with our purpose to drive innovation and tomdigitize, simplify and grow the meeting business of all platform users like hotels, corporations and agencies.” explains Udo Lülsdorf, CEO and founder of meetago group.
Innovative cloud solutions for business events
Thanks to state-of-the-art cloud technology, the innovative meetago® online meeting tool offers conference planners a simple and secure booking process. Moreover, the platform provides the possibility for a seamless integration of individual modules like payment, attendee management, corporate online booking tools or ERP systems. With more than 7,000 international corporate customers and inventory in over 50 markets, meetago® is a leading booking platform for meetings and groups in the
German and international event industry.